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Bulk leads

Bulk mortgage leads for broker teams

Exclusive, real-time, deeply qualified UK mortgage leads delivered straight into your CRM, 100 to 2,000 a week. Built for firms with brokers ready to dial, not for anyone waiting on an appointment. From £40 per lead, under 3% refund rate.

Lee Horton
Lee Horton · Co-founder, MortgagesBooked
Published 13 Aug 2026 · 6 min read · Updated 13 Aug 2026

What are bulk mortgage leads?

Bulk mortgage leads are raw, exclusive mortgage enquiries, sold in volume for your own brokers to call. Where our booked-appointment product hands you a diarised meeting, this hands you the qualified enquiry itself, the moment it is generated, straight into your CRM. You work it; you keep the speed and the control.

It is built for one kind of buyer: a firm with a calling team that can pick up the phone fast. If that is you, buying leads in volume is cheaper per completed case than buying appointments, and it scales with your headcount. 100 to 2,000 exclusive leads a week, dialled up or down as your capacity changes.

Leads or appointments? One simple rule.

We sell both, and we would rather put you on the right one. Here is the rule we use:

  • If your brokers can call a new lead within a minute, buy leads. You will get more volume for less cost, and speed-to-lead does the rest.
  • If you can't call that fast, buy booked appointments instead. A lead you call an hour late is a wasted lead; an appointment the applicant booked themselves still shows up.

Bigger firms with a dialling team take leads. Smaller teams, or advisers who can't drop everything to dial, make more money per lead on appointments. Tell us your setup and we'll point you to the one that pays.

Not Meta lead-form leads

Most cheap mortgage leads are Meta lead-form fills, a name and number from someone who tapped an ad and moved on. They are cheap because they barely convert. Ours come through a bespoke funnel that asks 13+ qualifying questions before a lead ever reaches you, so your team is calling an enquiry, not a tyre-kicker.

  • Remortgage or purchase, residential or buy-to-let
  • Mortgage balance or deposit, and property value
  • Income and employment status, including self-employed
  • Credit profile, clean through to heavier adverse
  • Protection and second-charge intent, so your team sees the whole opportunity
  • Postcode and age
  • Validated email and UK mobile, both checked before the lead is released

Leads that get better every week

This is the part no one else does. Wire your CRM to signal back to us, which leads engaged, which entered your pipeline, which stalled, and we tune the funnel to your firm. The longer you buy, the more the leads look like the cases your team actually closes. It is a lead supply that learns, not a static list.

Bulk mortgage leads at a glance

  • From £40 per lead, priced by balance, lead type and volume (first-time buyer costs less than remortgage)
  • 100% exclusive, sold once, never shared or resold
  • 100 to 2,000 leads a week, scale up or down any time
  • Real-time only, no aged data, no recycled lists
  • Delivered to your CRM, with an optional quality-signal feedback loop
  • Phone and email validated on every lead before release
  • Under 3% refund rate, invalid contact means an instant refund and replacement
  • Nationwide, across England, Scotland, Wales and Northern Ireland
  • From our own compliant ad campaigns, UK GDPR compliant, never bought third-party data or aged lists
  • No lock-in, minimum weekly volume applies

Results to expect

The numbers depend on your firm, but provided you've got strong follow-up systems and brokers calling fast, this is the range firms typically see:

  • 60–80% contact rate
  • 20–30% lead to appointment
  • 5–12% conversion to a completed case (money in the bank), depending on lead type

These assume speed-to-lead and proper follow-up. Call a fresh lead an hour late and the contact rate collapses, which is the whole reason we only sell leads to firms with the capacity to dial within a minute. Get that right and the funnel above does the rest.

The usual lead-buying complaints, engineered out:

  • Poor contact rates. Leads are introduced to your brand as they're captured and land in real time, so you're calling a warm, reachable person, not a stranger from a week-old list.
  • Wrong numbers. Every phone and email is validated before release. If a contact detail is invalid, you get an instant refund and a replacement.
  • Duplicates. Deduplicated before delivery, so you're never billed for the same person twice.
  • Unqualified enquiries. The 13+ question funnel filters out tyre-kickers before they ever reach your pipeline.

Cost per lead is the wrong number

A £15 shared lead looks cheap until you count how many your team burns to complete one mortgage. Cheap, shared, tapped-an-ad leads answer less, book less and complete less, so the real cost per completed case climbs fast. An exclusive, deeply qualified, real-time lead your team calls within a minute converts on a different curve: higher sticker price, lower cost per completion.

The test is simple. Take your last 100 bought leads and divide total spend by mortgages completed. If that number is higher than you would like, the problem was never the price per lead, it was the quality. That is exactly what we fix.

Lead types you can buy

Filter to the mix your panel writes and the areas you cover:

How a lead reaches your CRM

  1. Quick fit call. We check you have the call capacity to make leads work, and point you to appointments if you don't.
  2. Set your volume and criteria. Weekly volume, lead types, areas. Dial it up or down any time.
  3. Connect your CRM. We push leads straight in, real-time, and set up the optional quality-signal feedback loop.
  4. Leads start landing. Exclusive, validated, qualified enquiries hit your pipeline the second they are generated.
  5. Quality compounds. Your close data tunes the funnel, better-fit leads week on week.

Pricing

From £40
Per exclusive, real-time lead. Priced by mortgage balance, lead type and volume, first-time buyer leads cost less than remortgage. No lock-in, minimum weekly volume applies. Invalid phone or email means an instant refund and replacement, and our refund rate runs under 3%.
Enquire on WhatsApp →

The Enquire button opens a WhatsApp chat with Lee, our co-founder and a working UK broker. Tell him your team size, the lead types you write and roughly how fast you can dial, and he'll tell you straight whether bulk leads or appointments fit your firm. If you can't call within a minute, you're genuinely better off on pay-per-show appointments.

FAQ

How much do bulk mortgage leads cost?
From £40 per lead, priced by mortgage balance, lead type and volume. First-time buyer leads cost less than remortgage leads. Because every lead is exclusive and deeply qualified, the number that matters is your cost per completed mortgage, not the headline per-lead price. We work that maths through on the mortgage lead costs page.
Are the leads exclusive?
Yes, 100% exclusive. Every lead is sold once, to you only, and never shared or resold to another firm. You are not racing three other brokers to the phone. If you want the trade-offs in full, the exclusive vs shared leads page covers them.
Are these Meta lead-form leads?
No. They come through a bespoke funnel with 13+ qualifying questions, not a single-tap social ad form. That is the difference between a name-and-number and a genuine enquiry, and it is why they convert. The full pipeline, ad source to validated contact, is on the lead quality page.
How are the leads delivered?
Pushed into your CRM in real time, the second the enquiry completes. You can also connect a quality-signal feedback loop, so as your CRM tells us which leads engaged and entered your pipeline, we tune the funnel to the cases your team actually closes.
What volume can I get?
Between 100 and 2,000 exclusive leads a week, scaled up or down to your team's capacity. There is no lock-in, but a minimum weekly volume applies so the funnel is worth running for your firm.
What results can I expect from bulk mortgage leads?
Provided your firm has strong follow-up systems and brokers calling fast, firms typically see 60–80% contact rates, 20–30% lead-to-appointment, and 5–12% conversion to a completed case (money in the bank), depending on lead type. The numbers hinge on speed-to-lead: call within a minute and follow up properly and the funnel holds; call late and contact rates collapse.
What is your refund policy?
If a lead's phone number or email is invalid, you get an instant refund and a replacement. Our refund rate runs under 3%.
Should I buy leads or booked appointments?
If your brokers can call a new lead within a minute, buy leads, you'll get more volume for less cost. If you can't call that fast, our booked appointments convert far better for you, because the applicant has already chosen a time and turns up to the call. Bigger firms with a dialling team take leads; smaller teams take appointments.
Who is this for?
Broker firms with roughly 10+ advisers and the call capacity to work leads quickly. If that is you, bulk leads give you volume and control. If it isn't, appointments will make you more money per lead.